Wednesday, September 12, 2012

An an interview with Accessories Galore and More Fashion and Accessory Boutique Owner




This week I had the opportunity to sit down and interview my friend and business owner Egenia Elam. I asked her a few questions related to owning and maintaining her own business in the fashion industry. Egenia and her sister Evonia own a fashion and accessory boutique called Accessories Galore and More. They both felt that there was a need in the community to open up a fashion and accessory boutique, in order to make purchasing fashionable clothes and accessories affordable. Together, Egenia and Evonia have a knack for fashion. If you ever need help putting an outfit together they will also be your “go to” fashion consultants.  Everything that is ordered for purchase is chosen with care and care and consideration for their target market. They also know each of their loyal customers by name, and if it is a customer’s first time, they will not only extend you a warm welcome but will also gladly give you a tour.

Mandisa Johnson: What was the biggest lesson you have learned as a business owner?

Egenia Elam: To always make sure that you do your research, and to keep up with the latest fashion trends, because they are always changing. Continuously re-invent yourself, even while running your business.

Mandisa Johnson: What are your long-term goals for your business?

Egenia Elam: To ultimately open up multiple fashion and accessory stores, and more profitable stores.

Mandisa Johnson: What gave you the idea to open up your business?

Egenia Elam: To supply a fashion need in our community. People felt like they couldn’t afford nice accessories for their outfits. So the need was to sell fashion and accessories and an affordable price for our customers.

Mandisa Johnson: Was it hard starting a business as a young black woman? What were some obstacles that you had to overcome?

Egenia Elam: It has not only been difficult to start a business as an African American woman, in general, starting any business is hard. One of the biggest obstacles that I have had to overcome is crossing-over to present a store to reach several demographics.

Mandisa Johnson: What advice do you have for young women starting their own business?

Egenia Elam: Continuously research. Always over estimate your cost. Believe in your vision even when no one else can see it.




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